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How This Specialty Cuppa Joe Scores Big with Hyperlocal Marketing

Among many big-name chain giants like Starbucks and Dunkin Donuts, specialty coffee shops can teach us a lot when it comes to hyperlocal marketing. America is coffee-obsessed. Approximately 64% of Americans say they drink at least one cup of coffee every day – about a quarter of those say they prefer black coffee, while the […]

5 Reasons Why You Should Update Your Facebook Business Page Photo

Update Your Facebook Business Page Photo to Make a Good First Impression Having your company be present on Social Media simply isn’t enough in today’s marketing world, especially when it comes to Facebook. Instead of your business being “present”, why not be relevant? When your business is just “present”, you are ordinary, you are standard, […]