{Content Marketing}

5 Trends Shaping Your 2017 Digital Marketing Strategy and Budget

Now that 2016 has come and gone it’s time to look ahead and see what opportunities 2017 has awaiting us. Savvy marketers (present company included) are starting to think about what’s new and exciting on the digital marketing horizon for 2017. As we plan our 2017 digital marketing strategy and budget, we study the technologies […]

How to Make Video Content a Successful Part of Your Marketing Strategy

In our previous blog post, we established that video isn’t the future of content marketing… it’s the right now of content marketing. With Facebook and Snapchat each boasting more than 8 million videos views per day, it’s time to know how to make video content a success in your overall marketing plan. But how? Here […]

Why Video Should Be a Part of Your Marketing Strategy

This time next year, you might just be watching this article instead of reading it. Video has quickly become one of the most effective ways to reach consumers where and how they want to be reached. And it’s not hard to figure out why. With technology changing by the nanosecond, consumers have higher expectations than […]

How Your Blog Can Help You Become an Influencer

“How do I become an influencer?” It’s the rallying cry of marketers everywhere. How do we establish our brand as a trusted thought leader with a loyal following that will hang on our every word? What’s the secret recipe to become an influencer in your industry? We’re here to tell you that there is no […]

How to Earn More Customers with Unique High-Quality Content Marketing [INFOGRAPHIC]

Content (blogs, images, infographics, videos, social media) gives you an opportunity for your business to be discovered on Google’s search results and drive traffic to your website. Even in our fast-paced, 140-character-communication world; substantive, relevant, high-quality and unique content marketing has become more important than ever. All Content Marketing is Not Created Equally Creating high-quality […]

Make Your Blog Stand Out From the Crowd with Authority

Your finger hovers over that little blue button and your body temperature starts to rise generating those nervous hot sweats and shakes… you’re about to hit “publish” on your blog. OK, maybe it’s not that extreme, but posting a blog can be a stressful experience for some small businesses. Hitting the publish button doesn’t have […]