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Middletown, NJ (December 13, 2012) – NJ marketing company CMDS has announced the launch of, a site that helps the public prepare for emergencies by offering urban survival gear that has been adapted from military equipment.

The site’s selection of urban survival gear, such as radiation detection cards and 1-in-10 charging cables, come in a series of backpacks that feature ballistic shields and miniature solar panels. Packs are organized according to lifestyle and include the student series, the dorm bag, the professional series, or the build-your-own option.

According to web design company CMDS principal Christopher J. Mulvaney, an industry leader in NJ website design,’s attractive site and high search ranking will attract visitors to the site. “Working with J. Bullivant Urban Survival Gear has been such a pleasure. Our team built a great marketing tool that will build their online brand as well as their bottom line. We were fortunate to work with yet another company that understands online marketing is an investment that will pay dividends.”

CMDS offers striking and engaging website design that helps clients attract their audiences. They also offer SEO services to ensure optimum search engine ranking, getting the most out of a particular website and greater visibility.

About CMDS: 
CMDS is an award-winning full service marketing agency, Google AdWords Certified Partner, social media and web design company dedicated to branding businesses. Headquartered in Middletown, NJ, CMDS has been offering superior services since 2002, including website design, online advertising, marketing services, and search engine placement. For more information, contact Christopher Mulvaney at (732) 706-5555 or visit the company’s website at