Logistics

NAL Group

The Project

Final Mile Logistics

NAL Group came to CMDS when they were looking to position their impressive last mile logistics company for acquisition. CMDS worked with the NAL Group team through a thorough branding exercise which resulted in a new logo, tagline, and brand positioning.

Web Design & Video

From there, CMDS designed and developed a new website for NAL Group that served to articulate their key value proposition to both current partners and potential investors. As part of the website, CMDS filmed a video series to help showcase what NAL Group does, from warehouse to delivery. This video was utilized throughout the website to infuse personality by featuring employees while demonstrating visually the NAL Group difference.

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