Posts Tagged ‘Pay-Per-Click’

Internet Marketing Services: Pay Per Click

Monday, April 19th, 2010

Pay Per Click (PPC) is a form of internet advertising where the advertiser “bids” on specific keywords for the best placement in the “sponsored listings” section of pages, such as search results.
PPC is often considered part art and part science. Whenever possible, it is best to consult with an internet marketing services company before making [...]

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Increasing Website Conversions with PPC Management

Tuesday, April 14th, 2009

Website conversion, the process of turning visitors into customers, is essential to all online businesses. Pay-per-click campaigns get your product or service noticed on search engines like Google, whose AdWords program remains the most popular pay-per-click ad service, but getting visitors to buy is the true challenge.

An effective PPC management campaign takes into consideration what your prospective customers are looking for, and how they search for what they want and need, to increase your website conversions.

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Three Things to Consider if You’re Thinking of Hiring an Online Marketing Agency to do PPC Management

Tuesday, February 24th, 2009

Chances are you’ve heard quite a bit about PPC management. Maybe you have already begun a Pay-Per-Click campaign like Google AdWords but are unsure whether you need expert assistance. There are several questions business owners should consider when hiring an online marketing agency to do PPC management.

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Changing Market Needs Dictate New Website Design Thinking for Businesses

Saturday, November 17th, 2007

NJ website design and online marketing firm CMDS notes changes in the marketplace as marketers become more sophisticated in their approach to generate improved Return on Investment (ROI) for their online initiatives.

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