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We'll spend time getting familiar with your site. We'll read your copy, review your meta data, calls to action and view any interactive elements you may have.
Once we've gotten a feel for the usability and content of your site, we'll analyze your web stats, noting how much of your traffic comes from search engines, and what keywords bring visitors to your site. Most importantly, we'll look at how many visitors you have and how many of them convert. Then we'll let you know everything you're doing right and make specific suggestions on tactics you could use to improve your conversion rate.