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4 Ways that Relationship Building on Social Media is Like Dating

By now, you’ve accepted that social media is here to stay. You’ve embraced the idea that your company needs to make a strong social showing, and have taken care to position your brand on all the right platforms. Now what? It’s no longer enough to just ‘be’ on social. Your social media presence is only […]

Beginners Breakdown of Social Media Platforms

Most of us scroll through our personal Facebook, Instagram or Twitter feeds pretty regularly, sifting through “friend’s” conversations and cute baby pictures. Maybe you post pictures of bacon, pancakes and cute dogs, too? In fact, according to a study by Pew Research, Facebook users are highly engaged with the platform. Among the 1.44 billion monthly […]

Importance of Small Business Cross-Selling and Upselling

The Secret Keys to Increasing Sales from Your Current Customers Small businesses survive on their loyal customers. But these same faithful clients often place carbon copy orders for years without ever knowing about any other offerings. If you’re a small business and not actively cross-selling and upselling your customers, you are missing out on a […]

What is Pogo Sticking and How to Avoid It

Here’s a little known (useless) fact: the Guinness World Record for most pogo stick jumps was set by James Roumeliotis who stayed on his pogo stick for 20 hours and 13 minutes (jumping 206,864 times). Now, here’s a useful fact you do need to know: Google takes pogo sticking into account when they rank your […]

Top 7 Secrets to Building Your Company’s Blog Audience [INFOGRAPHIC]

Ever wonder how to make it on page 1 of Google Search? Creating meaningful and powerful content is the write answer. Blogging used to be used as a platform to express a person’s feelings and opinions, but in today’s digital world, blogging is a powerful promotional tool that increases the chances your business will be […]

Social Media Marketing for Business Series: 15 Twitter Tips

Beginner’s Guide to Marketing on Twitter The Wall Street Journal reports that Twitter users sent more than 500 million tweets per day in 2014. The social network’s annual round-up revealed the most influential and popular tweets of the year including Ellen DeGeneres’ tweet receiving 3,345,776 retweets and 2,021,703 favorites! For most of us though (who […]

4 Reasons You Can’t Ignore to Make Your Website Mobile-Friendly

Responsive, Mobile-Friendly Website Design

Mobilegeddon Has Arrived. Are You Scared Yet? Chances are, you have heard of Mobilegeddon by now. If not, as of about two weeks ago, Google changed the way they calculate your organic ranking in search results on mobile devices. Google’s new algorithm rewards mobile-friendly website’s by increasing their organic ranking in mobile searches. What does this […]

2 Huge Reasons Why Pharmaceutical Company Website Development Will Move To WordPress for Product Website Development

Using WordPress For Pharmaceutical Company Website Development Let’s face it…the actual development of a website always seems to get shortchanged when it comes to time allotted. While creative and copy can take months, sometimes years to build out and perfect on a new pharmaceutical company website development project, the actual site development seems to get […]